Yoga with kassandra12/28/2022 ![]() “I also have online courses and programs, and I do online certifications and run retreats and workshops around the world,” she says. ![]() The greater part of her workday is spent at a desk, working on administrative tasks, community-building on a range of social media platforms and designing brand-extension merchandise, such as books, apps, journals and even affirmation candles. Having learned all of these skills, Reinhardt slowly built her business, which involves a lot more than just filming a class and posting it online. Today she has over 600 videos on her channel. #YOGA WITH KASSANDRA HOW TO#All the while, she taught herself from scratch how to film, edit and market herself through social media. Instead, she realized that a YouTube channel could be a career path in its own right and worked evenings and weekends (she got a job at the City of Ottawa to pay the bills) to expand her audience and reach. Spoiler alert: she never got a job at one of the big studios. I didn’t even know people made money online.” Reinhardt continues: “It sounds a little bit naive, but I thought going on YouTube would be a really good thing to add to my resumé because it would be a way for me to stand out and set myself apart from other instructors applying for the same positions. “I had maybe one or two classes a week but, when you’re a newly certified teacher, it’s difficult to get hired at the bigger studios in the city. “I was teaching a few public classes somewhere at a studio or the community centre or the gym, mainly,” she says. The main reason she opened a virtual studio had been because she was having trouble finding a job. In fact, even when she posted her first video, back in 2014, she didn’t realize she was launching a business. Reinhardt hadn’t anticipated a career as a social media entrepreneur. “Building up an audience was very slow and gradual, especially for the first three or four years, and I had no experience with filming or editing or social media online marketing or anything like that.” “The first three or four years were very painful,” recalls Reinhardt. She started her virtual yoga business in 2014 and jokes that she was “a little bit ahead of the curve” when it came to making the pivot, but that nothing came easily - or overnight. But that’s not the whole story, since her success is actually built on a foundation of seven years of hard work teaching yin and vinyasa yoga poses. It might be tempting to frame Ottawa yogi Kassandra Reinhardt as a pandemic success story, since some of the million-plus followers found her by reading about her virtual studio in countless stay-fit-during-the-pandemic stories in magazines such as Self, Women’s Health and Popsugar.Īnd she is. ![]() Alternatively, you can use her playlists which are easy to navigate, organised by levels, duration and themes.Since the beginning of the first COVID-19 lockdown, Yoga with Kassandra, a popular YouTube channel, has gained over a million new subscribers, representing 200 per cent growth. If you’re feeling particularly grumpy, for example, search for “grumpy” and “Adriene” on Youtube and you’re likely to find a class to help you lighten your mood. Many were brought to the mat because of the lightheartedness and down-to-earth easiness with which she approaches yoga, turning her into the sensation she is today.Īny of her nearly 500 videos dominate the search results and you’ll definitely find something that is suitable for your level and preference. Yoga with Adriene – for the absolute beginnersĪdriene is just that type of person you’d like to have as a mate: she’s authentic, quirky, goofy and to top it up, she has a four-legged friend called Benji, her blue heeler canine co-star. So these are 5 of the best Youtube yoga instructors out there. One that offers introductory foundation classes in order to help build your practice gradually. ![]() If that’s not possible, the majority of the well-established YouTube channels will follow a similar format. If you’re completely new to yoga, I’d recommend you to attend a few classes before moving into an independent home routine. Location-independent – can be done anywhere (within reason).Private – it’s just you and you, unless it’s not.Comfortable – practice in your PJs or in your undies. #YOGA WITH KASSANDRA FREE#
0 Comments
Leave a Reply.AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |